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AI assistant for websites on any CMS

Your website answers. Even when you're offline. An AI assistant that knows your website and catalog

Reads your website pages and the products in your YML feed, and checks prices and stock every hour. Answers visitors in their language at night, on weekends and on holidays, and sends ready leads to your email, Telegram or MAX.

See the demo store The assistant on a store catalog
  • 1C-Bitrix

One line of code on any engine

How the bot answers

Answers when it knows. When it doesn't, calls a manager.

Below are real answers from our bots — the demo store and siteko.net — shortened and translated from Russian.

Knows the answer

  • Answers from your pages, articles and help center
  • Narrows the choice by price and specs, no filter hunting
  • Prices and stock come from your YML feed and refresh every hour
  • Never invents discounts or products that are not in the catalog

The catalog comes with Start, Shop and Business; on Consultant the bot answers from pages and articles.

Which bike should I get for a child who is 125 cm tall?

For a child who is 125 cm tall the best fit is:

Belchata 20 kids' bike — 18,990 RUB

  • Rider height: 115–135 cm
  • 20″ wheels, aluminium frame, 6 gears
  • In stock
Belchata 20
Belchata 20
18,990 RUB
Height 115–135 cm

VeloDemo demo store (demo-shop.siteko.net): the products and brands are made up, the bot answers are real.

Doesn't know the answer

  • Says honestly that it does not know and never makes things up
  • Collects a request: name, phone, email, task, budget, deadline
  • A manager sees the chat and can take it over
  • Managers talk to prepared customers instead of answering routine questions

Do you have a mobile app for managing hosting?

I don't have information about a mobile app for managing hosting. I'll check with a manager — please leave your email and they will reply.

Manager on shift
Email Telegram MAX

The siteko.net assistant — on our own website. It is also open in the corner of this page.

A chat button in your website's style

Look, size, colour, avatar and effect — in the dashboard, no code. The chat window is light, dark or follows the visitor's system. Try it: the button in the corner of the card changes right away, and you can drag it.

Look
Size
Effect
Colour
On the button
Chat window

Also in the dashboard: your own picture on the button, a line under the name, the green "online" dot, the corner and offsets, a button visitors can drag.

The assistant on the demo store: a question, a pick, a lead.

Any CMS

One line of code, and the bot reads your website on its own

The widget is one line on any CMS or custom-built website, no plugins needed. You do not type in questions and answers either: the bot reads the site on its own through its sitemap, like a search engine, and WordPress through its REST API.

Website pages

Through the sitemap: Bitrix, Tilda, OpenCart, InSales, custom sites

WordPress

Through the REST API: pages, posts and your custom post types

every hour

Catalog from a YML feed

The one you give Yandex Market: products, prices, stock

Articles in the dashboard

What is not on the website: terms, special cases

Embed code the line with your site key arrives by email
<script src="https://bots.siteko.net/widget.js"
        data-site="your-site" async></script>

How fast the bot learns about changes

  • The catalog — every hour
  • Pages — hourly, every 6 hours or daily, as you choose
  • An urgent edit — with the "Sync" button
  • Dashboard articles — right away

Launch without developers

  1. 01

    Request

    Your website address and email — the dashboard and the line of code arrive there right away. We can install the code for you.

  2. 02

    The bot reads your site

    Pages and posts on its own within minutes; a store catalog via your YML feed link. We check the answers in a sandbox.

  3. 03

    You check it first

    Ask the bot about your site in the dashboard. The trial has not started yet, and these questions do not use up answers.

  4. 04

    Code on your site

    Add the line yourself or let us do it, free of charge. The dashboard detects the widget by itself and the bot starts answering: 200 answers free, no time limit. Then the bot moves to Start — each answer from the balance, no monthly fee — or you choose a pack. No card needed.

Dashboard

Everything the bot says is in front of you

The bot dashboard opens with a button in your siteko account — no separate password.

Statistics

Number of conversations. Share of questions the bot resolved on its own. Number of contacts left by users (leads). Remaining answer limit. Visitor ratings: "helpful" and "not helpful".

The screenshots show demo data.

Sandbox

Ask the bot about your site before you install the code — these questions do not use up AI answers.

Leads

A list, CSV export, delivery by email, Telegram and MAX.

Yandex Metrica goals

Opened the chat, wrote, left a request — goals in your own counter if you run ads yourself.

Section scenarios

The bot can speak differently in different sections of the website — we set it up when connecting.

What makes it different

Not a plugin you have to maintain, but an assistant with support

No AI to maintain yourself

A free plugin plus your own AI key is also work someone has to keep an eye on. With us it is part of the plan.

Plugin + your own key
  • API and keys
  • Index
  • Background jobs
  • Limits
  • Integrations
siteko
All included in the plan

Keys, the index, background jobs, limits and integrations are on us.

No awkward moments with prices

The bot takes prices from the catalog and never promises discounts that do not exist. It politely declines attempts to talk it into one.

How much is the Rubezh Trail 27.5? Is there a discount?

The Rubezh Trail 27.5 mountain bike is 41,900 RUB.

That is already the discounted price; it used to be 45,900 RUB. It is in stock.

In stock
Rubezh Trail 27.5
41,900 RUB 45,900 RUB

A real answer from the demo store bot, translated from Russian.

The same catalog logic on any CMS

AI plugins for WordPress know the catalog of WooCommerce only. We read a YML feed — a store on Bitrix, InSales or OpenCart gets the same search.

A manager can step in

Chat takeover, the "on shift" mode and notifications: the bot answers by itself until a person is needed.

Gaps with draft articles

The bot shows what it is missing and suggests the article text — no guessing what to add to the knowledge base.

The limit does not switch the bot off

When the pack answers run out, the bot keeps answering from the balance at the pack price. A monthly spending cap keeps the bill from surprising you, and we warn you in advance.

Comparing options

An AI bot can be launched in different ways. The difference is who looks after it

A builder, a ready-made platform, custom development or Siteko. Compare the cost, the features and the work after launch to pick what suits you.

Compare with

Build it yourself Ready-made platform Custom development
Siteko
Cost

Subscription and your time

Subscription, AI often extra

From 30,000 RUB one-off

No monthly fee: 3.90 RUB per answer, free setup
Who sets it up

You

You, in the settings

A contractor, from a week

We do, you check the answers
Catalog: prices and stock

Depends on the builder

Depends on the platform

Per project

YML feed, every hour (all plans except Consultant)
Handing the chat to a manager

Depends on the builder

Yes, a core feature

Per project

Yes: takeover, "on shift", notifications
Handling unknown questions

Usually by hand

Through platform reports

Under a support contract

The bot collects them and drafts articles

Based on typical market offers as of October 2026. Individual services may differ.

Live examples

Try the AI assistant in action

Open one of the sites below and ask the bot anything. Two live sites and a demo store, all open for you to test.

siteko.net

hosting, domains, VDS and development

Our own website — the platform's first client, with the same widget you would get. On the development pages the bot is a development consultant, elsewhere — a hosting and domains consultant. It knows the website and the help center at help.siteko.net.

Open the website

kratonshop.ru

professional and household equipment store

A catalog assistant for the store, open to every visitor.

Open the website

demo-shop.siteko.net

demo

demo store on WordPress + WooCommerce

A bike store with a catalog from a YML feed: 53 products, delivery, warranty, returns. The products and brands are made up — ask the bot anything; no real orders are taken.

Open the demo

Plans

Pay for bot answers, not for staff

1,000 AI answers ≈ 200–330 consultations: a conversation usually takes 3–5 answers.

Старт

When questions are few

3.90 RUB per answer

0 RUB a month, no monthly fee

Everything in Consultant plus the YML catalog, you pay only for answers — from a balance you top up from 500 RUB. The money does not expire, and no more than 2,000 RUB a month is charged. The "Made with Siteko" note under the chat stays.

Connect for free

Packs: each answer 10–30% cheaper

Consultant

Company or services website

3,490 RUB per month

1,000 AI answers per month

≈ 200–330 consultations

  • Answers from website pages and articles
  • Leads by email, Telegram and MAX
  • Chat takeover by a manager
  • Statistics and Gaps
  • No “Made with Siteko” credit under the chat — if you prefer

Beyond the pack — 3.51 RUB per answer from the balance

Connect for free
YML catalog

Store

Online store with a catalog

6,190 RUB per month

2,000 AI answers per month

≈ 400–660 consultations

  • Everything in Consultant
  • Catalog from a YML feed: product search and comparison
  • Prices and stock refresh every hour
  • The bot recognises the product page the shopper is on

Catalogs of up to 30,000 products are connected right away; larger ones — individually.

Beyond the pack — 3.12 RUB per answer from the balance

Connect for free

Business

High traffic and your own CRM

8,190 RUB per month

3,000 AI answers per month

≈ 600–1,000 consultations

  • Everything in Store
  • Leads to your CRM via a signed webhook
  • The lowest price per answer

CRM integration and custom logic — development from 2,500 RUB/hour.

Beyond the pack — 2.73 RUB per answer from the balance

Connect for free

All plans include

  • Free setup Loading the website, installing the widget and initial configuration
  • 200 answers free A trial with no time limit and no card
  • The bot keeps going After the trial and beyond the pack — answers from the balance
  • Payment by a siteko invoice Packs and balance top-ups, no card on file

Custom development

Integration with your CRM, your website API, custom logic — from 2,500 RUB/hour.

Installation on your server

The platform on your server instead of ours — on request.

FAQ

Frequently asked questions

Didn't find your answer? Ask the assistant — it runs on the same platform you would get.

Which CMS does my website need?

Any. The widget is one line of code. The bot reads WordPress through its REST API and other websites through the sitemap: 1C-Bitrix, Tilda, OpenCart, InSales and custom websites work the same way, no plugins needed. The catalog comes from a YML feed.

Does the bot answer in other languages?

Yes, at no extra cost. The bot answers in the visitor's language: ask in English and it answers in English, even if the website is in Russian. On pages that are not in Russian the chat window is labelled in English, and we translate your greeting and suggested questions ourselves — you can adjust the translation in the dashboard. If the website has two versions, with the English one on a subdomain or under /en/, the bot reads both and answers from the one in the visitor's language.

How does the bot learn about changes on the website?

It re-reads the website by itself: the catalog feed every hour, pages every hour, every 6 hours or once a day, as you choose in the dashboard. Unchanged pages are not downloaded again. An urgent edit can be pulled in with the "Sync" button, and dashboard articles do not wait for the schedule.

What happens when the answers run out?

The bot does not switch off: when the pack answers run out, it keeps answering from the balance at your pack price per answer, and we let you know in advance. No more than the pack price a month is charged from the balance. If the balance is empty or hits that cap, visitors see a contact form instead of the bot, so no leads are lost. Pack answers reset every month.

What happens after the trial?

The trial is 200 answers to visitors, with no time limit. Before the code is installed you can ask the bot in the dashboard, and those questions do not count. When the trial answers run out, the bot does not switch off — it moves to Start: no monthly fee, each answer is paid from the balance. You top up the balance with a siteko invoice from 500 RUB; while it is empty, visitors leave a request instead of getting a bot answer. With many questions a pack is cheaper. We never ask for a card.

How is Start different from the packs?

Start is for sites with few questions: no monthly fee, each answer costs 3.90 RUB from the balance, no more than 2,000 RUB a month. It does everything Consultant does and connects a YML catalog, but the "Made with Siteko" note under the chat stays. A pack is a month of answers at a 10–30% discount: Consultant is cheaper than Start from 900 answers a month. Answers beyond the pack are also paid from the balance, at the pack price. Money on the balance does not expire; pack answers do not carry over to the next month.

Who connects the bot?

We do. We load the website and catalog, check the answers in a sandbox, set up the widget look and send you a line of code. All that is left is to add it to your website — or let us do it for free: tick “Install the code for me” in the request, and we will tell you what access to the site we need.

What about visitors' personal data?

Phone numbers, emails, document and card numbers are masked before the text reaches the language model, and contacts from the lead form never reach the model at all. Conversations and leads are kept for 180 days; technical data (address, browser) is removed from them after 30. The model that writes the answers runs through an external service and may be located outside Russia, so we do not promise that data stays in the country. Masking catches contacts, not any text: if a visitor writes something else about themselves, it goes to the model as is. The website owner remains the operator of their visitors' data — mention the chat in your privacy policy. Who is responsible for what, and what exactly we do with the data on your behalf, is set out in the terms of service (in Russian).

AI Consultant Terms of Service
Can the bot make mistakes?

It can — like any AI. That is why it answers only from your materials, and when they have no answer it says so and offers to leave a contact. It takes prices from the catalog and does not promise discounts. You can check answers in the sandbox before visitors do, and unanswered questions and "not helpful" ratings are visible in the dashboard — they show what to add.

Can leads go to my CRM?

Yes: on the Business plan leads go to your CRM via a signed webhook. If your CRM needs its own integration, we can build it as custom development from 2,500 RUB/hour. On every plan leads arrive by email, Telegram and MAX, and the list can be exported to CSV.

Does the bot answer in Telegram, WhatsApp or on Avito?

No. It is an assistant for your website: it answers visitors in the widget on your pages. Telegram and MAX are there for leads: the visitor's contact and question reach you there and by email. We do not connect WhatsApp or Avito.

Why choose you over a chat platform with AI?

A chat platform is strong at channels and operator work, and AI there is a separate module you set up yourself. With us it is the other way round: the assistant is the core. It reads the website itself, takes the catalog from a YML feed on any CMS, and we launch it for free. If you already run operators in a chat platform and need every channel in one window, the platform will suit you better. The detailed comparison is further up this page.

See how the bot answers about your website.

  • Free setup
  • 200 answers free, no time limit
  • Check the bot before installing the code
  • No card: after the trial — 3.90 RUB per answer
  • Not into code? We install it for free

Connect for free

Your dashboard and the line of code arrive by email

Ask the bot first?

Ask our assistant — it runs on the same platform. Click a question and it will appear in the chat.